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Children’s Hospital Los Angeles Launches Third Annual Make March Matter Fundraising Campaign

CAMPAIGN KICKOFF—At last week’s kickoff of Children’s Hospital Los Angeles’ (CHLA) Make March Matters campaign, were from left: CHLA President/CEO Paul S. Viviano, ESPN personality Victoria Arlen, CHLA patient Pierce Kelly (in Arlen’s arms), patients Saylor Pierson and Grace Rose, Panda Express Panda Cares Manager Nina Orsorio and CHLA V.P. of Corporate Partnerships Dawn Wilcox.

Posted: Friday, March 9, 2018 – 3:34 PM

Children’s Hospital Los Angeles (CHLA) has launched its third annual Make March Matter campaign Wednesday. Victoria Arlen, ESPN personality and former Dancing with the Stars contestant, joined the hospital to kick off the campaign last Wednesday, which has attracted the commitment of businesses in Los Angeles and the Coachella Valley. The month-long community fundraising drive is helping local businesses rally community participation to raise $1 million this month to support children’s health in L.A. and surrounding communities.

“March is an exciting time for our hospital and our community supporters as they join forces to help support our mission of creating hope and building healthier futures,” says CHLA President/CEO Paul S. Viviano. “Whether it’s buying a cup of coffee at a local coffee shop to dining with family and friends at a neighborhood eatery or shopping at a favorite local boutique, there are so many ways—big and small—that people can participate and make a difference.”

Last year, more than 100 local business and corporate partners helped the campaign exceed its $1 million goal, raising a total of $1.95 million to aid in funding life-saving care for children in Los Angeles.

Here’s how people can help Make March Matter:

• Support the businesses that support CHLA. For a complete list of participating partners and local events taking place throughout the month of March, go to Make

• Make a donation at

• Share how they’re participating in the campaign on social platforms using #MakeMarchMatter.

Corporate Partners

Each business has selected a way to contribute to the campaign—some sell specific items with proceeds supporting CHLA patients, others devote a portion of overall sales for the entire month and still others create their own unique fundraising campaigns.

“Panda Restaurant Group is honored to be part of Children’s Hospital Los Angeles’ Make March Matter campaign again this year,” says Peggy Cherng, co-founder/co-CEO. “Giving is one of Panda’s core values and it inspired our associates’ passion to raise over $380,000 to help children in need last year. We are committed to be the campaign’s top fundraiser again in 2018.”

L.A.-area businesses participating in this year’s Make March Matter campaign include:

670AM Radio, 7-Eleven, Alfred Coffee, Barry’s Bootcamp, Beacon Echo Park, Big Sugar BakeShop, Blastoff Comics, Body by Simone, Bonjour Fete, Box of Style, BOXFOX, Bumble Bizz, California Pizza Kitchen, Calleen Cordero Designs, Caudalie, CBS Television, Chevron.

Coolhaus, Credit Unions for Kids, Cubcoats, Cycle House, Dairy Queen, Decades, Delta Sky Club, edenation, Emi Jay, Escape Virtual Reality, Fishing With Dynamite, Gelson’s, H & R Block, Hybrid Boost, IHOP, Intermix, Jacquie Aiche.

J’Adore Les Fleurs, Jennifer Meyer, Kendra Scott, L.A. Galaxy, L.A. Kings, Larchmont Sanctuary Spa, Life.Film, Lil’ Simmzy’s, Lunxanthropy, M.B. Post, Marriott, Naked Zebra, Neiman Marcus, Orangetheory, Panda Express, Porto’s Bakery, Pizza Rev.

Project Social T, Pump Station & Nurtury, RE/MAX, Revive Gems, Rite Aid, Rock’n Brews, Rock’n Fish, Rose Bear.

Rosie G, Sea Level Restaurant and Lounge, Shake Shack, Simmzy’s, Skylight Books, Terranea Resort, The Arthur J.

The Strand House, Theory, Thinking of Youth, Tin Roof Bistro, Training Mate, Trina Turk, Violet Grey, Zinc@Shade.

For a full list of businesses supporting the campaign in the Coachella Valley, visit


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