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Frances Allen’s Desert Roundup—Terrence W. Dwyer New McCallum Theatre President/CEO

Terrence W. Dwyer
Mitch Gershenfeld

Posted Friday, August 23, 2019 - 2:07 pm

“Break a leg!” “The show must go on!” These are two of the most iconic phrasings, used both in and out of show business.

We can also presume that these words have been used most recently with the announcement by the Board of Directors of the McCallum Theatre that Terrence W. Dwyer will succeed present president/CEO Mitch Gershenfeld, who is retiring after 20 years of service with the theater.

Until recently, Dwyer was president of the Segerstrom Center for the Arts in Orange County.

The McCallum’s 2018/019 season generated $8.1 million in record breaking ticket sales and Gershenfeld will continue to work with the theatre on booking performances through the 2021 season.

Introduced to the world by Bob Hope with a nationally televised concert on Jan. 2, 1988, the McCallum Theatre was founded with the mission to provide Desert residents and visitors a world-class performing arts venue diverse in its programming, patrons and educational opportunities. The world’s best artists have appeared at the theatre, the valley’s premier performing arts venue, raging from rock and pop icons and dance classical to classical soloists and orchestras, as well as many of the most cherished stars of stage, screen, television and song. Dozens of the finest direct from-Broadway productions have also been produced on its stage.

Today, the McCallum Theatre is celebrated by artists and audiences alike as an intimate jewel of a theater with a reputation for bringing the best international talent to the Coachella Valley.

Consistently ranked among California’s most popular venues, recently the McCallum was rated by Pollstar Magazine as the top ticket-selling venue in California.

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